International Designer of Things
International Designer of Things
From the largest commercial and retail banks to the newest of lifestyle startups, Lee has contributed his broad and deep skillset across them all.
Leading innovation and ideation, creating and designing a brand, planning marketing and promotions, researching user experiences and crafting pixel-perfect user interfaces, managing a team...
There's a reason why he's known as the International Designer of Things.
Lee is entrepreneurially minded and hugely passionate about innovation, user-centred design and an expert in market & metric driven product planning and execution.
Dynamic with a strong understanding of both business and technical challenges with proven success of launching new mobile/technology products to market.
With wide-ranging skills in development and team leadership, product management, plus design across print, web, video and digital, and UX/UI; Lee has lead creative and technology projects for brands such as Lloyds Bank, TSB, Citi Bank, Quantel, the Department for Work & Pensions, the BBC and several major book and magazine publishers.
Published works include two non-fiction books on the behind-the-scenes production of a BAFTA and Emmy award-winning television show, plus three tie-in humour titles.
Outside of the day-to-day life, Lee can be found tinkering with replica movie and tv props, helping creative friends with crowdfunding projects, and travelling around the world.
Lee's diverse work history means he can adapt to just about any situation involving creativity; these are a few key skills he excels in.
Take a look at some of the projects Lee has started or been a part of during the course of his career.
From initial idea, through various developed concepts, to the final launched product (available at loyalive.com for iPhone and Android devices), Loyalive has been my entire 2015!
Amassing over 45,000 users in its first three months, Loyalive is the world's first app to help you manage your loyalty cards by storing them, keeping you up to date with live balances and showing you the rewards you've earned.
Head of Product, responsible for initial concept, ongoing design and direction for this dynamic London-based startup.
With over 45,000 users in its first three months, Loyalive makes managing your loyalty cards and earned rewards simple.
Ground-up rebrand of a major player in the broadcast technology industry.
The result of a lengthy project between Quantel and Neoco, during my tenure as Creative Director at Quantel, was an impressive new look and brand strategy that would position Quantel at the forefront of a rapidly-changing marketplace.
Design and concept work for fully-illustrated books based on major television brands such as Life on Mars, Torchwood, DangerMouse and Dad's Army.See the books!
Design and art direction for a variety of packaging and giftware concepts, primarily for television-related brands such as Doctor Who, Gavin & Stacey, The Mighty Boosh, Spooks, Hustle, Life on Mars and Blake's 7.View portfolio
Designed as a way to improve the current pain of booking theatre seats on a mobile device, and looking at strengths as a potential business model. This concept was originated after experiencing and wanting to solve a real-world problem.View concepts
Explore Lee's professional history and get to know the companies he has worked for and the roles and responsibilities he's been assigned.
Loyalive (available now for iPhone & Android) is a brand new app, and the best way to store your loyalty cards on your phone, collect points on your favourite rewards programs, view your live balances across all your favourite cards and discover what your points are worth. The most comprehensive loyalty card wallet app in the world, designed and incubated within Apptivation Labs, has now established its own company - and is set to launch very soon. See http://loyalive.com for more info. Responsible for all product/app- related matters. This includes: • product conception and ongoing development • co-ordinating development momentum and priorities with the Head of Development • product strategy and roadmap delivery as outlined by the CEO and the board of director/advisors. Co-ordinating the marketing strategy, community building and engagement via social media, and engaging with users to support their use of the app. Working with the growth hackers, designers and copywriters alongside PR/advertising/promotional agencies. Also covering duties of a Creative Director, setting the creative style, approach and themes across all aspects of the Loyalive brand in conjunction with the CEO. Primarily responsible for initial production of and co-ordinating design language across multiple channels, and mentoring/up-skilling junior creative staff to support the brand.
Thinking up, drawing up, planning, designing and building the future of apps and digital applications within the FinTech industry. Expanding our innovation efforts across many platforms, and defining the next big developments in web, mobile and wearable tech software. Working across client solutions to innovation challenges (planning, delivery, inspiration). Designing stand-alone apps, platforms and projects, covering: User Story writing, User Journey Planning, User Experience mapping, Wireframing. Business Analysis, Roadmap Planning, Asset Production, Marketing Strategy Planning. Investor pitch deck, sales deck and sales material design. Consulting with partners, clients and friends of the company on many aspects of user experience, trends in mobile and wearable design, covering fintech and finservices. Supporting business acquisition with planning and strategy, client presentations and demonstrations. Speaking at industry events about the critical nature of user experience design, human & user centred design, and the various tools that can help accelerate innovation in enterprise-level companies. Representing the company at major tech and innovation trade shows, hackathons, competitions and innovation days.
Ad-hoc Designer duties working across all of the B7 Media products, from the highly-successful 'Blake's 7 - The Audio Adventures' and 'Blake's 7 - The Early Years' range of audio dramas, to various live productions (such as Tim Arnold's Sonnet 155) and television pre-production materials. Work includes CD packaging design, marketing materials, company-branded collateral and various digital graphics for use on websites, iTunes etc. Recently redeveloped a main web properties, from IA and UX mockups and planning through to coding, designing, migrating and launch. Duties also include liaising with business partners on licensed merchandise, managing product approvals. Executive producer on range of Audiobooks and Full-cast Audio Plays with Big Finish
Senior Designer, responsible for design work across product UX, UI, marketing and communications in this greenfield startup. - User journey planning, flow diagrams - Co-ordinating team planning exercises - UX scamps, sketches, wireframes, mockups - Presenting best UX practices and proposed flows for new product to C-level board members - Ad-hoc product management for key areas of the site, leading discussions with tech team, BA team, development team - Establishing the creation of a new brand, various associated assets and brand guidelines documentation - Co-ordinating with third-party suppliers on co-branding - Asset production for company branded stationery, marketing materials, advertisements - Co-ordinating with external agencies on marketing initiatives, marketing plan, brand development, social media communications - Co-ordinating the creative team, comprised of a UX Designer, Digital Designer and Copywriter.
Creative lead for the social gambling Facebook-based start-up, covering design for both marketing and product across desktop and mobile platforms. - Lead designer on all marketing communications, advertisements and strategy, tailored for Facebook and social media channels, handling many third-party brands and complex approvals processes. - Media production and co-ordination for online video and television commercials - Active participation in the agile development environment, working directly with developers on UX and UI improvements, asset generation, and product revisions. Occasional SCRUM master. - UX and UI design for feature additions, improvements and ground-up product redesigns for changing use, market, and platforms. - User journey mapping, including work on iOS 7 UX, with UI prototyping and liaising with external contractors. - Product/Brand extension design, introducing new products within the Bonza brand while maintaining existing brand recognition
Self-employed, working on a variety of design projects for various clients. • Digital - Design and development work on iOS app concepts, including user journey mapping, information architecture and user interface concepts - Consultation on website user experience improvements, responsive design options - Design of pitches and presentations for project funding, commissioning and development • Print - Design, layout and pre-press sign-off on various book and magazine titles for BBC Books, Simon & Schuster,Carlton Books, Kudos Film and TV, Bantam Press, GE Fabbri and DeAgostini including: -- John Watson’s Casenotes of Sherlock Holmes (book) -- The Torchwood Archives (book) -- Doctor Who: Battles In Time (magazine/trading cards) -- Life On Mars Companion (Vols 1 & 2, books) -- Gene Hunt’s Rules of Modern Policing: 1973 Edition (book) -- Gene Hunt’s Future of Modern Policing: 1981 Edition (book) -- The Wit & Wisdom of DCI Gene Hunt (book) -- Spooks: The Definitive Collection (partwork magazine test; designer and series consultant) -- The Elvis Collection (partwork magazine) • Exhibition stand design, micro-site design and Facebook application development for various products. • Concept designs for books, tie-in merchandise and promotion for various television, feature film and celebrity brands for Metrostar, Sony Pictures, MQ Publishing, Kudos Film and TV and Hotbed Media including: -- Casino Royale, Spider-Man 3 and Surf’s Up (mobile phone, print and online promotion) -- Hustle, Dangermouse (book concepts and fiction range concept) -- Star Portraits with Rolf Harris (book concepts) -- Life On Mars, Win My Wage, Derek Acorah, Viz (product concepts and tie-in merchandise) -- Mighty Boosh, Gavin & Stacey, Blake’s 7 (product concepts and tie-in merchandise) Plus several other high-profile tie-in book, magazine and television programme concepts that are currently under offer.
Senior Designer/Head of Creative working within the marketing department of a leader in the high-end television broadcast and post-production industry. Responsible for many creative areas of marketing, promotions and branding, including: - GUI development - Social media management, web design for CMS- based sites - New iOS app development, user experience planning, wireframes, UX/UI design - Branding development and strategy - Interior design and furnishing during an extensive office refurbishment - Media production for promotional films, online video - commissioning, producing, editing - Large-scale Exhibition stand design for worldwide venues - Design and production for printed promotional materials Alongside promoting a consistent and cohesive approach to the look and feel of marketing and promotional endeavours.
Graphic designer for the communications team, looking after design requirements for various internal publications and communications materials. Worked alongside the Branding team to aid in the development of a new, open, more accessible, engaging and consistent brand ethos within the department. Produced a monthly 64pp magazine for 120,000+ staff, following a lengthy redevelopment and research-led project to improve communications efficiency and cost-effectiveness. Worked with dozens of stakeholders, many senior-grade civil servants, and several rounds of focus groups, to combine three internal magazines in to one successful, engaging publication, reflecting the changes within the department, and aligning with the audience profiles created through engagement and segmentation research. • Design, layout and pre- press sign-off on DWPeople, the in-house magazine • Photography management - from taking photos to commissioning photographers, implemented an improved photographic library and enforced branding and legal requirements for clearance • Asset management - worked with external suppliers to refine the brief and deliverables for a brand asset management solution, and accompanying communications microsite • Worked closely with branding teams and external comms teams to ensure consistency and compliance • Introduced several initiatives to lower technology, print and outsourcing costs whilst still improving communications content. • Extensive consultation with audience research teams and focus-groups to improve employee engagement and feedback in to the design process. • Improving accessibility for all digitally- produced communications materials, including PDF newsletters, for less-abled end-users. Additional duties involved preparing graphics and presentation materials for Ministerial offices, publications on key benefits information, and providing high-level information for the Government's transparency agenda.
Graphic designer working on promotional materials for Sony Pictures Television International, covering shows such as 'The Young and The Restless', 'For Better or Worse', various game shows and reality shows. Plus promotional materials for theatrical releases and mobile content promotion for Spider-Man 3, Surf's Up.
In-house Design & Branding Manager. Responsible for company branding, collateral, promotional materials and communications; management information reporting, systems development and implementation across all areas of the business; plus ad-hoc technical support and training. • Production of over three dozen direct- mail advertising campaigns; national press advertising; development of cost-effective alternative advertising for promotion/recruitment purposes. • Assisting with client acquisition through presentation design and concept graphics. • Developed complete branding for a new-business arm of the company.
Cast Member on the WDW International Program, working in the United Kingdom pavilion in Epcot as a Cultural Representative. • Excellent company knowledge (heritage and current); wide product knowledge ; Floorstocking, Training and inventory responsibilities; Pin Trading Champion (Spring & Summer 2002); Team Diversity Representative; extensive event and crowd-control experience.
Communications Assistant and Intranet Project Manager, working with the Communications Manager to develop and improve the internal and external documents and processes. • Initiated development of corporate intranet; designed 20+ websites; trained over 100 people; worked with international management on upgrades/improvement • Redesigned the company newsletter, increasing readership by 35%, reader satisfaction by over 80%; Print costs reduced by 47%, saving £6,000 pa. • Design, typeset and editing of several client-facing legal documents; reduced printing costs by 53% and increased client satisfaction. • National/international print house liaison to streamline processes and reduce costs
Fee Billing Analyst dealing with the invoicing of major Asia-Pacific-region investment clients, personally responsible for over £2m of company income per month • Use of Linux-based mainframe/billing systems, extensive use of Excel in manual billing procedures • Streamlined production processes reducing labour costs by 15%, working with client relationship managers from Hong Kong, Singapore, Tokyo and Sydney
Hear what some of Lee's clients and colleagues have to say about him after working together on various projects.
Get in touch with Lee if you would like to do business together, share an idea or just say hello.